<?xml version='1.0' encoding='utf-8'?>
<heedDataset sample="true" version="2.1">
  <metadata>
    <title>HEED fictional Texas gym lead sample</title>
    <description>Fifteen fictional records demonstrating a custom HEED lead-data delivery. No real companies, people, profiles, or source data are represented.</description>
    <recordCount>15</recordCount>
    <generatedDate>2026-08-23</generatedDate>
  </metadata>
  <records>
    <record id="HD-GYM-001">
      <business_name>Atlas Yard Fitness</business_name>
      <contact_name>Rowan Blake</contact_name>
      <contact_title>Owner</contact_title>
      <work_email>rowan@example.test</work_email>
      <phone>(555) 010-0142</phone>
      <instagram_username>@atlasyardfit</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/rowan-blake</linkedin_profile_url>
      <city>Austin</city>
      <state>Texas</state>
      <website>https://atlasyard.example</website>
      <source_url>https://source.example/atlasyard</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-002">
      <business_name>Northline Strength</business_name>
      <contact_name>Casey Hart</contact_name>
      <contact_title>General Manager</contact_title>
      <work_email>casey@example.test</work_email>
      <phone>(555) 010-0188</phone>
      <instagram_username>@northlinestrength</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/casey-hart</linkedin_profile_url>
      <city>Dallas</city>
      <state>Texas</state>
      <website>https://northlinestrength.example</website>
      <source_url>https://source.example/northline</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-003">
      <business_name>Common Form Club</business_name>
      <contact_name>Alex Morgan</contact_name>
      <contact_title>Owner</contact_title>
      <work_email>alex@example.test</work_email>
      <phone>(555) 010-0127</phone>
      <instagram_username>@commonformclub</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/alex-morgan</linkedin_profile_url>
      <city>Houston</city>
      <state>Texas</state>
      <website>https://commonform.example</website>
      <source_url>https://source.example/commonform</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-004">
      <business_name>Brickline Athletics</business_name>
      <contact_name>Taylor Quinn</contact_name>
      <contact_title>General Manager</contact_title>
      <work_email>taylor@example.test</work_email>
      <phone>(555) 010-0174</phone>
      <instagram_username>@bricklineathletics</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/taylor-quinn</linkedin_profile_url>
      <city>San Antonio</city>
      <state>Texas</state>
      <website>https://brickline.example</website>
      <source_url>https://source.example/brickline</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-005">
      <business_name>West Loop Barbell</business_name>
      <contact_name>Drew Parker</contact_name>
      <contact_title>Owner</contact_title>
      <work_email>drew@example.test</work_email>
      <phone>(555) 010-0135</phone>
      <instagram_username>@westloopbarbell</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/drew-parker</linkedin_profile_url>
      <city>Fort Worth</city>
      <state>Texas</state>
      <website>https://westloopbarbell.example</website>
      <source_url>https://source.example/westloop</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-006">
      <business_name>Desert Set Training</business_name>
      <contact_name>Jordan Ellis</contact_name>
      <contact_title>Studio Director</contact_title>
      <work_email>jordan@example.test</work_email>
      <phone>(555) 010-0161</phone>
      <instagram_username>@desertsettraining</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/jordan-ellis</linkedin_profile_url>
      <city>El Paso</city>
      <state>Texas</state>
      <website>https://desertset.example</website>
      <source_url>https://source.example/desertset</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Reviewed</review_status>
      <confidence_note>Title normalized in fictional sample</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-007">
      <business_name>South Rail Fitness</business_name>
      <contact_name>Riley Bennett</contact_name>
      <contact_title>Owner</contact_title>
      <work_email>riley@example.test</work_email>
      <phone>(555) 010-0196</phone>
      <instagram_username>@southrailfitness</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/riley-bennett</linkedin_profile_url>
      <city>Arlington</city>
      <state>Texas</state>
      <website>https://southrail.example</website>
      <source_url>https://source.example/southrail</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-008">
      <business_name>Gulf Form Studio</business_name>
      <contact_name>Cameron Reed</contact_name>
      <contact_title>General Manager</contact_title>
      <work_email>cameron@example.test</work_email>
      <phone>(555) 010-0119</phone>
      <instagram_username>@gulfformstudio</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/cameron-reed</linkedin_profile_url>
      <city>Corpus Christi</city>
      <state>Texas</state>
      <website>https://gulfform.example</website>
      <source_url>https://source.example/gulfform</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-009">
      <business_name>Iron Acre Club</business_name>
      <contact_name>Jamie Brooks</contact_name>
      <contact_title>Owner</contact_title>
      <work_email>jamie@example.test</work_email>
      <phone>(555) 010-0153</phone>
      <instagram_username>@ironacreclub</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/jamie-brooks</linkedin_profile_url>
      <city>Plano</city>
      <state>Texas</state>
      <website>https://ironacre.example</website>
      <source_url>https://source.example/ironacre</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-010">
      <business_name>High Plain Movement</business_name>
      <contact_name>Robin Gray</contact_name>
      <contact_title>General Manager</contact_title>
      <work_email>robin@example.test</work_email>
      <phone>(555) 010-0108</phone>
      <instagram_username>@highplainmovement</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/robin-gray</linkedin_profile_url>
      <city>Lubbock</city>
      <state>Texas</state>
      <website>https://highplain.example</website>
      <source_url>https://source.example/highplain</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-011">
      <business_name>Borderline Performance</business_name>
      <contact_name>Avery Lane</contact_name>
      <contact_title>Owner</contact_title>
      <work_email>avery@example.test</work_email>
      <phone>(555) 010-0149</phone>
      <instagram_username>@borderlineperformance</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/avery-lane</linkedin_profile_url>
      <city>Laredo</city>
      <state>Texas</state>
      <website>https://borderlineperformance.example</website>
      <source_url>https://source.example/borderline</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Reviewed</review_status>
      <confidence_note>Instagram handle is fictional</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-012">
      <business_name>Foundry Row Fitness</business_name>
      <contact_name>Emerson Shaw</contact_name>
      <contact_title>General Manager</contact_title>
      <work_email>emerson@example.test</work_email>
      <phone>(555) 010-0178</phone>
      <instagram_username>@foundryrowfitness</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/emerson-shaw</linkedin_profile_url>
      <city>Irving</city>
      <state>Texas</state>
      <website>https://foundryrow.example</website>
      <source_url>https://source.example/foundryrow</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-013">
      <business_name>Oak Signal Athletics</business_name>
      <contact_name>Hayden Cole</contact_name>
      <contact_title>Owner</contact_title>
      <work_email>hayden@example.test</work_email>
      <phone>(555) 010-0122</phone>
      <instagram_username>@oaksignalathletics</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/hayden-cole</linkedin_profile_url>
      <city>Garland</city>
      <state>Texas</state>
      <website>https://oaksignal.example</website>
      <source_url>https://source.example/oaksignal</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-014">
      <business_name>North Field Conditioning</business_name>
      <contact_name>Peyton Scott</contact_name>
      <contact_title>General Manager</contact_title>
      <work_email>peyton@example.test</work_email>
      <phone>(555) 010-0166</phone>
      <instagram_username>@northfieldconditioning</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/peyton-scott</linkedin_profile_url>
      <city>Frisco</city>
      <state>Texas</state>
      <website>https://northfield.example</website>
      <source_url>https://source.example/northfield</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
    <record id="HD-GYM-015">
      <business_name>Palm Line Training</business_name>
      <contact_name>Morgan Reese</contact_name>
      <contact_title>Owner</contact_title>
      <work_email>morgan@example.test</work_email>
      <phone>(555) 010-0191</phone>
      <instagram_username>@palmlinetraining</instagram_username>
      <linkedin_profile_url>https://linkedin.example/in/morgan-reese</linkedin_profile_url>
      <city>McAllen</city>
      <state>Texas</state>
      <website>https://palmline.example</website>
      <source_url>https://source.example/palmline</source_url>
      <last_checked>2026-08-23</last_checked>
      <review_status>Checked</review_status>
      <confidence_note>Fictional demonstration row</confidence_note>
      <sample_record>true</sample_record>
    </record>
  </records>
</heedDataset>
